Advertise in magazines that candidates who are sensitive to the environment are likely to read. It is now becoming important for firms capable of touting their role as good environmental citizens to formally manage perception around environmental issues through employment branding activities.
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Finally, contact those who rejected your offers three to six months down the line to identify positives and negatives. Form ID We have also helped several out of sector firms in their transition to Green Energy. In some industries, how you treat vendors and outsourced work can be important i. Because whatever you measure improves and whenever you add rewards to the equation the behavior improves even faster, your green recruiting effort must have metrics and rewards tied to it.
Include narrative or video profiles of your environmentally conscious employees. We're proud to using exceptional solutions to drive innovation for recruitment into the Green Economy.
Source at environmental organizations i. Firms like Google, Timberland, and yes, even old-school General Electric have led The way by undertaking major efforts to make being environmentally friendly a critical element of their employment brand.
When we started, we launched with a focus on Renewable Energy and Energy Management. If you have the resources, proactively seek out employees who are highly visible in environmental circles and ask them specifically to talk up your firm, to seek out candidates, and to provide you with names.